Apia

Travel Guide
Apia featuring signage and tropical scenes
The capital of Samoa is a small city known for its colorful marketplace, souvenir shopping and relaxed and hospitable locals.

Apia is a laidback island city where the locals are friendly, the food is fresh and the shopping is the best in Samoa. The capital is relatively small and most locals get around on foot. Many hotels and restaurants are located in downtown, with the markets, museums and central business district all within a short distance.

Apia is often the first stop on a trip to Samoa, as the airport is here and it’s easy to move on to other destinations on the island of Upolu. It’s worth spending a few days in Apia to get a feel for the culture – and shop. The food market in Apia sees families sell locally grown produce such as bananas, taro and coconut. Sample traditional dishes such as Lu’au, made from taro leaves and coconut cream. A flea market in the old market building on Beach Road has traditional hand-made Samoan products. Pick up sarongs, carvings, bowls and woven mats made in nearby villages. 

The dining scene is a mix of traditional and international cuisine. Try fresh seafood and tropical fruit in small restaurants run by locals, or book a table at one of the many restaurants run by expats. There’s a strong presence of German, French, Japanese, Chinese and Italian influences from international visitors who came and never left.

Stroll around the Mulinu’u district, which is the old ceremonial capital. Many of the buildings here are old wooden colonial-style buildings, including the Old Courthouse, which now houses the Museum of Samoa.

At night, attend one of the Fia Fia shows. There are a number of venues around town, so take your pick. The Fia Fia’s are a showcase of traditional dancing, singing and drumming. There’s also the chance to enjoy a traditional banquet, often included in the price of a ticket.

Many come to Samoa for the beautiful beaches and warm waters, and the capital is no exception. Rent a snorkel and head out in the Palolo Deep Marine Reserve, which has coral and fish.

When it’s time to move on, book a tour from one of the many operators in town, then catch a boat, plane or bus to another patch of Samoan paradise.

Tanoa Tusitala Hotel
Tanoa Tusitala Hotel
4 out of 5
Beach Road Sogi, Apia
The price is ₩228,374 per night from Jun 19 to Jun 20
₩228,374
per night
Jun 19 - Jun 20
Stay at this 4-star family-friendly hotel in Apia. Enjoy free WiFi, free parking, and 2 outdoor pools. Our guests praise the helpful staff and the clean rooms ...
8/10 Very Good! (466 reviews)
"Was a first time in Samoa for me, so we stayed at tanoa last 3nights and man what an experience, it was beautiful,I loved that it wasn't over the top and it felt grounded and you could just feel that it was so cultured, best thing as well is that it's close to town be even better once the new markets ..."

Reviewed on May 27, 2024

Tanoa Tusitala Hotel
Taumeasina Island Resort
Taumeasina Island Resort
4.5 out of 5
Beach Road, Apia
The price is ₩369,539 per night from May 30 to May 31
₩369,539
per night
May 30 - May 31
Stay at this 4.5-star luxury hotel in Apia. Enjoy free WiFi, free parking, and 2 outdoor pools. Our guests praise the helpful staff in our reviews. Popular attractions ...
8.6/10 Excellent! (416 reviews)
"Have stayed before so used to the 'palagi get served first before Samoan'. Disappointing but we live with it. The check-in staff were excellent."

Reviewed on May 23, 2024

Taumeasina Island Resort
Hotel Millenia Samoa
Hotel Millenia Samoa
3 out of 5
Mulinu'u Road, Sogi, Apia
Stay at this 3-star business-friendly hotel in Apia. Enjoy free breakfast, free WiFi, and free parking. Our guests praise the helpful staff in our reviews. Popular ...
6.6/10 (355 reviews)
"We did have a silent night until the cleaners make noises but we told them it’s too noises outside while we try to take a nap but they answered back with nonsense behavior but my husband told her that he will inform the manager but she said go ahead. Poor service and unpleasant people need to hired ..."

Reviewed on Mar 13, 2024

Hotel Millenia Samoa
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Uili's Farm House
Uili's Farm House
3 out of 5
Vaivase-uta Road, Apia
Stay at this 3-star villa in Apia. Enjoy free parking, WiFi (surcharge), and a 24-hour front desk. Popular attractions Robert Louis Stevenson Museum and Apia ...
7.4/10 Good! (7 reviews)
"This property is listed for online booking, which we booked as it was available. I tried contacting the number listed but it’s an incorrectly listed number so we weren’t able to get directions to the home. An Expedia agent tried to as well and couldn’t get in contact with the place neither. We finally ..."

Reviewed on Jul 27, 2023

Uili's Farm House
Samoa Rent Apartment House
Samoa Rent Apartment House
3 out of 5
The Cross Island Rd., Apia
Stay at this 3-star vacation home in Apia. Enjoy free parking, a 24-hour front desk, and a garden. Popular attractions Robert Louis Stevenson Museum and Apia ...
Samoa Rent Apartment House
Skyview Villas
Skyview Villas
3 out of 5
Tiapapata, Apia
Stay at this 3-star business-friendly villa in Apia. Enjoy free parking, breakfast (surcharge), and WiFi (surcharge). Popular attractions Baha'i House of Worship ...
6/10 (2 reviews)
Breathtaking view
"Comfortable stay with excellent hospitality. View from our villa was breathtaking"

Reviewed on Jun 16, 2017

Skyview Villas
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Popular places to visit

Reviews of Apia

4.4
Top Destination
5 - Excellent
22
" "5 - Excellent 43.13725490196079%
4 - Good
27
" "4 - Good 52.94117647058823%
3 - Okay
2
" "3 - Okay 3.9215686274509802%
2 - Disappointing
0
" "2 - Disappointing 0%
1 - Terrible
0
" "1 - Terrible 0%

4/5 - Good

JAPG
Oct 27, 2019

The Polynesian show at the Sails restaurant up the road was really worth it.

5/5 - Excellent

Verified traveler
Aug 1, 2019

I love it.

4/5 - Good

Jackie
Jul 14, 2019

Everything was great except for booking experience. Expedia should have notify us about the different dates between the U.S. and Apia. Unfortunately, we booked according to U.S. dates. This resulted to the hotel kicking us out a day early.

4/5 - Good

Verified traveler
Jun 13, 2019

Bannana fritter ice cream at the Tip Top ice cream shop was really good!

5/5 - Excellent

Verified traveler
Apr 30, 2019

its beautiful

4/5 - Good

Verified traveler
Apr 27, 2019

Apia is