Popular places to visit
Lotte World
Enjoy the excitement at Lotte World and see why people love this amusement park in Seoul. Check out the shops and top-notch restaurants in this vibrant area.
Myeongdong Street
When you visit Myeongdong Street, a popular shopping spot in Seoul, you can find the perfect gifts to bring home. Check out the shops and top-notch restaurants in this culturally rich area.
Namdaemun Market
This traditional Korean market is the largest and oldest in Seoul, and where you’ll find all manner of clothes and food at very reasonable prices.
Lotte World Tower
Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.
Gyeongbokgung Palace
This royal palace has been destroyed on more than one occasion, but today it stands as one of Seoul’s finest examples of classic Korean architecture.
Starfield COEX Mall
You can browse for souvenirs when you visit Starfield COEX Mall, a favorite shopping spot in Seoul. Amble around this culturally rich area's riverfront and enjoy its top-notch restaurants.
Seochon Hotel Deals
LOTTE City Hotel Myeongdong
Reviewed on Aug 7, 2025
ENA Suite Hotel Namdaemun
Reviewed on Aug 5, 2025
Fairfield by Marriott Seoul
Reviewed on Jul 22, 2025
The Shilla Seoul
Reviewed on Aug 1, 2025
HOTEL THE BOTANIK SEWOON MYEONGDONG
Reviewed on Aug 8, 2025
Step Inn Myeongdong 1
Reviewed on Aug 2, 2025
Other neighborhoods around Seochon
Jongno-gu
Historic center of Seoul, Jongno District boasts palaces like Gyeongbokgung and Changdeokgung, museums such as Art Center Nabi, and the vibrant Gwangjang Market. Explore Insa-dong, Cheonggyecheon stream, and Jogyesa temple for a rich cultural experience.
Sogong-dong
Visitors to Sogong-dong love its popular shops, and you can check out Namdaemun Market and Seoul Museum of Art. If you want to see more in the area, you can get around town on the metro at City Hall Station.
Insa-dong
Travelers come to Insa-dong for its abundant dining options, and you can see top attractions like Insa-dong and Cheonggyecheon while you're in town.
Jongno-1.2.3.4 ga-dong
If you're spending time in Jongno-1.2.3.4 ga-dong, check out sights like Insa-dong or Jogyesa Temple and hop on the metro to see more the city at Anguk Station or Jongno 3-ga Station.
Myeong-dong
Major shopping and tourism hub, Myeongdong boasts mid-to-high priced retail stores, international brands, and Korean cosmetics. Explore pedestrian-friendly streets, visit Myeongdong Cathedral, and easily access Seoul Subway Lines 2 and 4.
Hoehyeon-dong
While you're in Hoehyeon-dong, take in top sights like Namdaemun Market and jump on the metro at Hoehyeon Station to see more of the city.
- Lotte World
- Myeongdong Street
- Namdaemun Market
- Lotte World Tower
- Gyeongbokgung Palace
- Starfield COEX Mall
- N Seoul Tower
- Bukchon Hanok Village
- COEX Convention and Exhibition Center
- Gwanghwamun
- Gocheok Sky Dome
- Lotte Outlets Seoul Station
- Dongdaemun History and Culture Park
- Hongik University
- Seoul City Hall
- Olympic Park
- Korea University
- Hyundai Premium Outlet
- Seoul National University
- Lotte Mall Gimpo Airport
- Myeongdong Cathedral
- Namsan Mountain Park
- Goyang Stadium
- Dongdaemun Design Plaza
- Dongdaemun Market Mall
- Guro Digital Complex
- Gwangjang Market
- Apgujeong Rodeo Street