Travelers find the perfect blend of relaxation and exploration at this charming downtown hotel, with continental breakfast to fuel adventures to nearby landmarks.
Hotel Rosso 23 sits in the heart of Historic Center - Downtown, welcoming guests with continental breakfast and a cozy bar. The smoke-free property provides in-room WiFi for staying connected, while staff offer helpful tour and ticket assistance for exploring the area.
Reviews
8.88.8 out of 10
Excellent
Popular amenities
Pet friendly
Free WiFi
Air conditioning
Parking available
Bar
The current price is ₩201,822
₩201,822
₩246,135 total
includes taxes & fees
Mar 17 - Mar 18
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Located in Historic Centre of Florence, a neighborhood in Florence, Hotel Rosso 23 is near a train station. Basilica of Santa Maria Novella and Uffizi Gallery are cultural highlights, and some of the area's notable landmarks include Cathedral of Santa Maria del Fiore and Ponte Vecchio. Looking to enjoy an event or a game while in town? See what's happening at Visarno Arena or Stadio Artemio Franchi. Visit our Florence travel guide
Piazza Santa Maria Novella 21, Florence, FI, 50123
What's nearby
Piazza di Santa Maria Novella
1 min walk - 0.0 km
Basilica of Santa Maria Novella
2 min walk - 0.2 km
Via de' Tornabuoni
2 min walk - 0.2 km
Cathedral of Santa Maria del Fiore
6 min walk - 0.6 km
Ponte Vecchio
8 min walk - 0.7 km
Getting around
Unità Tram Stop
2 min walk
Florence (ZMS-Santa Maria Novella Train Station)
4 min walk
Florence Airport, Peretola (FLR)
21 min drive
Restaurants
giaogiao stazione firenze
2 min walk
Croce Di Malta
3 min walk
Trattoria La Madia
2 min walk
Shake Cafe
1 min walk
The Fiddler's Elbow - Irish Pub
1 min walk
About this property
Hotel Rosso 23
Upscale hotel near Cathedral of Santa Maria del Fiore
A short walk from Piazza di Santa Maria Novella and Ponte Vecchio, Hotel Rosso 23 provides free continental breakfast, a bar, and more. Guests can connect to free in-room WiFi.
Other perks at this hotel include:
Self parking (surcharge), an elevator, and tour/ticket assistance
Multilingual staff, luggage storage, and smoke-free premises
A 24-hour front desk
Guest reviews give top marks for the helpful staff and location
Room features
All guestrooms at Hotel Rosso 23 include perks such as air conditioning, as well as amenities like free WiFi and safes. Guest reviews speak positively of the clean rooms at the property.
Extra amenities include:
Bathrooms with showers and hair dryers
TVs with satellite channels
LED light bulbs, electric kettles, and daily housekeeping
Free continental breakfast available daily 7:00 AM to 10:30 AM
A bar/lounge
Snack bar/deli
Family friendly
Snack bar/deli
Conveniences
24-hour front desk
Luggage storage
Guest services
Housekeeping (daily)
Multilingual staff
Tour and ticket assistance
Accessibility
If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
Elevator
Wheelchair accessible (may have limitations)
More
4 floors
At least 80% lighting from LEDs
Comprehensive food waste policy
Comprehensive recycling policy
Double-glazed windows
Local culture and ecosystem education
Locally-owned and organized tours and activities
Smoking not allowed
Vegetarian dining options
Room amenities
Bedroom
Bedsheets provided
Bathroom
Hair dryer
Private bathroom
Shower
Slippers
Towels provided
Entertainment
TV with satellite channels
Food and drink
Electric kettle
Minibar
Room service
More
Air conditioning (climate-controlled)
Desk
LED lighting
Phone
Safe
Water-efficient showers
Water-efficient toilets
Policies
Check-in
Check-in start time: 2 PM; Check-in end time: midnight
Minimum check-in age: 18
Check-out
Check-out before noon
Contactless check-out available
Special check-in instructions
Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools
Access methods
Staffed front desk
Pets
Pets stay free
Service animals are welcome, and are exempt from fees
Children and extra beds
Children are welcome
Rollaway/extra beds are not available
Cribs (infant beds) are not available
Property payment types
Important information
Fees
You'll be asked to pay the following charges at the property. Fees may include applicable taxes:
A tax is imposed by the city: EUR 7.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.
We have included all charges provided to us by the property.
Optional extras
Self parking fee: EUR 48 per day
The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.
You need to know
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
Property Registration Number IT048017A1G83N62FF
We should mention
All guests, including children, must be present at check-in and show their government-issued photo ID card or passport
Cash transactions at this property cannot exceed EUR 5000, due to national regulations; for further details, please contact the property using information in the booking confirmation
National rating
This property has received its official star rating from the local rating authority.
Property is also known as
23 Hotel
Hotel 23
Hotel Rosso
Hotel Rosso 23
Hotel Rosso 23 Florence
Rosso 23
Rosso 23 Florence
Hotel Rosso 23 Hotel
Hotel Rosso 23 Florence
Hotel Rosso 23 Hotel Florence
Frequently asked questions
Is Hotel Rosso 23 pet-friendly?
Yes, pets are allowed at this property.
How much does it cost to stay at Hotel Rosso 23?
As of Mar 9, 2026, prices found for a 1-night stay for 2 adults at Hotel Rosso 23 on Mar 17, 2026 start from ₩201,822, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.
How much is parking?
Self parking is available for EUR 48 per day.
What time is check-in at Hotel Rosso 23?
Check-in start time: 2 PM; Check-in end time: midnight.
What time is check-out at Hotel Rosso 23?
Check-out is at noon.
Where is Hotel Rosso 23 located?
Located in Historic Centre of Florence, this hotel is steps from Basilica of Santa Maria Novella and Piazza di Santa Maria Novella. Cathedral of Santa Maria del Fiore and Central Market are also within 10 minutes. Unità Tram Stop is only a 2-minute walk and Valfonda - Stazione Santa Maria Novella Tram Stop is 4 minutes.
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Reviews
Hotel Rosso 23 Reviews
8.8
Excellent
All reviews shown are from real guest experiences. Only travelers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.More informationOpens in a new window
The room was very clean. The location was good. The staff were all very friendly and efficient. Breakfast had a nice variety.
Regina
Stayed 3 nights in Nov 2025
10/10 Excellent
Jonathan
Nov 4, 2025
Liked: Cleanliness, staff & service, amenities
Not easy to find, but right on the square and part of another hotel (joint). Very short walk from the train station. Staff was very helpful and friendly.
Great location and excellent breakfast. However, the room was extremely small — the bathroom had barely enough space to sit. If someone is even slightly big-boned, it would be difficult to fit comfortably in the bathroom, and the shower tub was so tiny there was hardly any room to move.
Beautiful hotel with great location. Staff were very kind and accommodating! Room was clean and comfortable, our only complaint was that the lighting was poor (only a few lamps in the bedroom area). The included breakfast was INCREDIBLE! Huge selection and the staff were very friendly. Would definitely stay here again!
Excellent location, just a short walk from the main train station. The buffet breakfast was fantastic. The neighborhood was quiet and safe. We really enjoyed our 2-night stay!
Hotel is located in very convenient location, walking distance from train station, staff very pleasant, nice breakfast buffet, clean room with a/c, hot water in shower has good water pressure, a/v hair drier, hotel has 3 elevators….
Nice hotel close to the railway station and an easy walk into the city center. Nice rooms and nice buffet breakfast with gluten-free options. Very helpful staff at the front desk and in the breakfast room.
Excellent location. 5 minute walk from Santa Maria Novella train station. And within fast walk time to Medici Chapels, central market, accademia, Uffizi, and Ponte Vecchio. Quiet hotel. Well appointed room. Small bathroom especially shower. Service was great.
I had a great stay at Hotel 23 Rosso. The location is great and safe while still being close to the train station. The staff was very welcoming and helpful. I had a travel issue with trains and they were very eager to help me figure out alternatives! - much appreciated
Room: small, but still a good size. Plus for the minibar.
Bed: a bit hard, but you could sleep in it.
Breakfast: very good.
Location: good location, a short walk to a lot of the main sites. A short walk from the trainstation.
The second time I stayed in this hotel, and I would stay here again.
The property was located closely to the main train station in the city, close enough to walk to all the tourist destinations and right near a bunch of restaurants. The room was very clean, minimalist but perfectly put together, staff at the front desk were friendly and accommodating. Would definitely stay at again in Florence.
Staff is courteous, room is very clean. Shower was so small i was bumping into corners to just turn around- and I am a small woman. Breakfast is absolutely delicious. I do not recommend this hotel to light-mid sleepers. The room is not sound proof at ALL. I could hear every single word the guests in the room next to me were saying and they were speaking at a normal volume. I could hear them turn on the sink or flush the toilet. I am a light sleeper and this went on until 2am and I had to be up at 7am to leave for my flight. I was really upset but didn't complain because I could tell they were not being loud- it is the rooms.