I really don't understand why this place has such amazing reviews. Location is amazing, but the actual design of the hotel leaves much to be desired. There's very little security, with no passes required to access the room floors. Where I stayed on the third floor, the windows were not double glazed and you can hear every tiny little noise through the windows from people on the street, which, in myeongdong, doesn't really abate until 1-2am. The floors for the hallways and rooms are a polished concrete type material, which is great aesthetically, but did not help noise dampening at all. I had to sleep with a white noise machine and earphones plugged in for a week. Leading back to the third floor problem. The floor downstairs was the business/meeting room. I don't know what kind of meeting was happening but for the first two nights there was screaming going on most of the night. I guess reception was cool with that. I wouldn't stay there again unless necessary. If you are a very deep sleeper you'll love this place. If you're a light sleeper, bring something to block out the noise.