Tohoku

Travel Guide

A skier on a snowy mountain slope with a clear sky and a snow-covered peak in the background.
A person skiing down a snowy slope with trees in the background.
A person snowboarding down a snowy slope with trees in the background.
A hotel room with two beds, a desk, a chair, a round table, and a lamp.
A person snowboarding down a snowy slope with trees in the background.

Beautiful rural countryside, mirror-like lakes, ski resorts, old samurai towns and vibrant festivals await in the northernmost region of Honshu.

Tohoku is Honshu’s northern frontier, a wilderness of primeval landscapes, ancient customs and thrilling adventures. With a Pacific coastline, volcanic mountain ranges, samurai heritage and exquisite seafood, it’s a veritable snapshot of Japan. Thanks to the resilience of Tohoku’s people, the region bounced back successfully after the 2011 earthquake and tsunami.

Remote Aomori is about ichigo-ni (sea urchin and abalone stew), hot springs and volcanic scenery. Carve up on the slopes of Mount Hakkoda and spot lava domes while boating on Lake Towada. Admire the fall colors of Oirase Gorge and hike the Shirakami Sanchi mountains. The elaborate parades of August’s Nebuta Matsuri festival turn the streets of Aomari City into a riot of color.

Mountain ranges and verdant forests provide boundless opportunities for outdoor adventures in Akita prefecture. Visit samurai mansions in Kakunodate and witness the 400-year-old Kamakura Snow Festival in Yokote. Climb to the lookout platform on Mount Hachimantai and drink in the views of Mount Iwate from Hachimantai Hot Springs. Neighboring Iwate is famous for the centuries-old Chūson-ji Temple and Mōtsū-ji Temple, Jodogahama Beach and the coastal Sanriku Fukkō National Park.

Discover more superb skiing on Mount Zao and world-class hiking around Okama Crater Lake, in Yamagata prefecture. Yamadera Temple is an inspiration for haiku poetry while 22 carved Buddhist faces gaze over the Sea of Japan from Mount Chokai. Kick back on the 260 pine-clad islands of Miyagi’s Matsushima Bay. Hop between sushi bars in Shiogama.

Fukushima stretches from the Pacific Ocean and past aquamarine crater lakes, such as Goshikinuma, into cherry blossom-covered mountainsides. Wander the streets of the samurai stronghold Aizuwakamatsu and the Edo-era town of Ouchijuku. Attend horse races and browse the Tsuchiyu artist’s studios in Fukushima City. Watch as Mount Bandai reflects elegantly in Lake Inawashiro and stroll alongside Ice Age flora in Oze National Park.

Get to incredible Tohoku by catching bullet trains from Tokyo and Hokkaido and then get around by bike, foot, skis and themed trains. An authentic Japanese vacation awaits in both the snowy winters and mild summers of Tohoku.

Richmond Hotel Moriokaekimae

Richmond Hotel Moriokaekimae

3 out of 5
9-17 Morioka Ekimae Dori Morioka Iwate Prefecture
The price is ₩74,632 per night from Sep 13 to Sep 14
₩74,632
₩85,517 total
Sep 13 - Sep 14
Stay at this hotel in Morioka. Enjoy free WiFi, breakfast (surcharge), and parking (surcharge). Popular attractions Morioka Kippushi Water Neighborhood and Kaiunbashi ...
9.4/10 Exceptional! (442 reviews)
"Great location near Morioka Station. Lots of place to eat nearby."

Reviewed on Sep 2, 2026

Richmond Hotel Moriokaekimae
Hotel JAL City Aomori

Hotel JAL City Aomori

3.5 out of 5
Yasukata, 2-4-12 Aomori Aomori-ken
The price is ₩115,738 per night from Sep 28 to Sep 29
₩115,738
₩127,312 total
Sep 28 - Sep 29
Book a stay at this business-friendly hotel in Aomori. Enjoy free WiFi, breakfast (surcharge), and parking (surcharge). Our guests praise the helpful staff in ...
Hotel JAL City Aomori
ReLabo-Medical Spa&Stay-

ReLabo-Medical Spa&Stay-

2.5 out of 5
1-1-5 Aomori AOMORI
The price is ₩199,358 per night from Sep 18 to Sep 19
₩199,358
₩221,905 total
Sep 18 - Sep 19
Stay at this hotel in Aomori. Enjoy free WiFi, hot springs on site, and breakfast (surcharge). Popular attractions Auga Fish Market and Nebuta Museum WARASSE ...
ReLabo-Medical Spa&Stay-
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Rakuten STAY VILLA Nasu

Rakuten STAY VILLA Nasu

4 out of 5
204 Yumoto Nasu Tochigi
Stay at this villa in Nasu. Enjoy free WiFi, free parking, and a sauna. Popular attractions Nasu Highland Park and Fujishiro Seiji Museum are located ...
Rakuten STAY VILLA Nasu
private Lodging KASE Gosyogawara

private Lodging KASE Gosyogawara

3 out of 5
86-5 Hibarino, Kanagichokase Goshogawara Aomori
Stay at this vacation home in Goshogawara. Enjoy free WiFi, free parking, and slippers. Popular attractions House of Tachi Nebuta and Fujimi Lake Park are located ...
private Lodging KASE Gosyogawara
Nature Cottage Akabeko

Nature Cottage Akabeko

3 out of 5
1092-38 Onogawahara Kitashiobara Fukushima
Stay at this cottage in Kitashiobara. Enjoy free parking, laundry facilities, and slippers. Popular attractions Bandai 3D World and Goshikinuma Lake are located ...
Nature Cottage Akabeko
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Stay near popular Tohoku attractions

Cities near Tohoku