Heart of Lubbock, TX
Lubbock
Visit Heart of Lubbock
Popular places to visit

Texas Tech University
Explore the campus of Texas Tech University, a top college in Lubbock. You can attend a sporting event while in the area.

Buddy Holly Center
You can spend an afternoon exploring the galleries in Buddy Holly Center during your trip to Lubbock. You can attend a sporting event while in the area.

West End Center
You can find the perfect gifts to bring home at West End Center during your stay in Lubbock. Attend a sporting event or visit the shops in this family-friendly area.

Lubbock Lake Landmark
You can spend an afternoon studying the exhibits at Lubbock Lake Landmark in Lubbock. Attend a sporting event in this family-friendly area.

Buddy Holly Statue and West Texas Walk of Fame
You can learn about the history of Lubbock with a trip to Buddy Holly Statue and West Texas Walk of Fame. You can attend a sporting event while in the area.
Buddy Holly's Grave
You can find out about the history of Lubbock with a visit to Buddy Holly's Grave. You can attend a sporting event while in the area.
Heart of Lubbock Hotel Deals

Time Machine: Games Galore in Lubbock Home By Ttu!

Overton Hotel and Conference Center
Very nice
Reviewed on Nov 4, 2025

MCM Eleganté Hotel & Suites
Clean, very nice staff
Reviewed on Nov 6, 2025

La Quinta Inn & Suites by Wyndham Lubbock Southwest
The room was very clean, comfortable, well stocked, but the breakfast was not the best.
Reviewed on Nov 7, 2025

Cotton Court, by Valencia Hotel Collection
Clean room, great staff, loved the room itself.
Reviewed on Nov 3, 2025

La Quinta Inn & Suites by Wyndham Lubbock West Medical Centr
The only caveat was the one elevator that seemed to be malfunctioning. Was scared at points I was going to be stuck.
Reviewed on Nov 8, 2025
Other neighborhoods around Heart of Lubbock

South Overton
While South Overton isn't home to many top sights, Jones AT&T Stadium and Lake Alan Henry are some notable places to visit nearby.

Tech Terrace
While Tech Terrace might not have many sights to explore, venturing just a little farther will lead you to top things to see and do like United Supermarkets Arena and Jones AT&T Stadium.

North Overton
While there might not be top attractions in North Overton, you can explore the larger area and discover places like Jones AT&T Stadium and Lake Alan Henry.

Depot District
You'll enjoy the mountain views and bars in Depot District. You might want to make time for a stop at Buddy Holly Center or Cactus Theater.

Downtown Lubbock
While visiting Downtown Lubbock, you might make a stop by sights like Lake Alan Henry and Buddy Holly Center.

Southgate
When in Southgate, you can plan a visit to Buddy Holly Center and Llano Estacado Winery, some noteworthy sights in the nearby area.
